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Project Brief
Edit a blog post for Vakil Housing Development Corporation. Please rewrite it in a
compelling language by making it fun to read. Make it conversational.
Target Audience: A 35 year old Male, married with 2 kids. He's a Software Engineer, works in a Software Company at Electronic City and is looking to make his first Real Estate Investment in Bangalore. We need to understand his Hopes, Aspirations, Fears & Challenges during the processof making a Property Investment.
Write it from a first person perspective, as the blog will be attributed
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Original Blog post
The Great Debate: North Bangalore Vs. South Bangalore
Bangalore bears a strong resemble to the Great Indian extended family. Just like weddings bring new members to the family, Bangalore is always growing and integrating new areas into its folds. Bangalore is a bustling, bursting at its seams, metropolis. As Bangalore continues to grow,the great chasm between North and South Bangalore continues to grow. With this growing chasm the decision on where to buy property gets increasingly difficult. Add to this chaos the Akshaya Patra of free and rarely solicited advice from family and friends, your decision on which side of Bangalore to live in will only get murkier.In an effort to clear out the murk and make your decision easier, here are a few pointers that you can use to question yourself and make a fair decision.
Scope for Infrastructure and Related Developments
Bangalore is home to several hundred multi-national companies and Fortune 500 Global companies. As the list of international companies calling Bangalore home grows, the Special Economic Zones within the city are growing.There is a total of 12,000 acres of land that the Government has allocated to the development of Special Economic Zones within 2015. The allocated area includes land in Electronic City, Kengeri, Whitefield, Varthur and Begur. Nearly all of the proposed Special Economic Zones will be additions to the crown jewels of South Bangalore. North Bangalore, not to be dismissed, is equally seeing promises of growth in the industrial sector. The Kempegowda International Airport has brought significant development to North Bangalore and the growth is expected to continue in the future. The six lane expressway to the International airport has led to the development of several commercial, residential and industrial projects in the area and many more are slated to open in the future. Given that cities expand and grow around airports, North Bangalore might be a lucrative investment option if future infrastructure growth is on your radar.
Appreciation Trends
Property in no uncertain terms is an “investment”. Any good investment appreciates in value over time. While both North and South Bangalore property prices have been on an upswing trend, rapid commercialization in North Bangalore translates into a higher appreciation level over time.
North Bangalore also has a good balance between the residential and commercial real estate development. The demand for gated communities and villas on the Yelahanka – Doddaballapur Road is particularly high given the appreciation trends in the area. Experts peg the appreciation trends at 20-30% in the area. South Bangalore is also witnessing an appreciation trend that is quite desirable. The rate of appreciation in South Bangalore is hovering around 15%.
Proximity to Educational Institutions, Offices, Hospitals and Shopping Malls
South Bangalore has established landmarks such as educational institutions, hospitals, special economic zones and shopping malls. The South Bangalore neighbourhood is a bustling community with everything that one might need. While most of the communities here are completely constructed, there will always be old constructions that will be torn down to give way to modern buildings. North Bangalore on the other hand is growing rapidly and is becoming the “new age Bangalore”.
If being connected to old Bangalore and being within a stone’s throw of educational institutions and offices is what you are looking for, then South Bangalore is your move-in ready option.
On the other hand, if you are looking to settle in an area that is in the process of development then North Bangalore is a diamond in the rough. With all the infrastructure projects slated to open the next few years, North Bangalore will become a microcosm of old Bangalore. Currently however, the North Bangalore neighborhood has a lot of open lots, buildings under construction and projects reaching completion.
Property Prices
Budgetary concerns usually trump all other considerations when investing in property in Bangalore. Property experts peg the average price for villas and row houses in North Bangalore at Rs. 4,800 – 9,000 per square foot. The same segment of property in South Bangalore was priced at an average of Rs. 8,500 per square foot.
The price of apartments in North Bangalore was in the range of Rs. 3,800 – 11,500 per square foot. Similar apartments in South Bangalore were priced between Rs. 2,100 and 6,300 per square foot.
While North Bangalore seems to specialize in luxury accommodations, South Bangalore caters to the mid segment and affordable housing sector.
The debate between North and South Bangalore is often coloured by personal prejudices. Instead of leaning on any one person’s perspective, take note of all the concerns and considerations that will affect you personally. Listing the pros and cons of each locale will lead you to an unbiased decision. You can then ink the conclusion on your chapter of the great debate between North and South Bangalore.
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